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In 2003, remote selling sales were up by 3% in
France to 10.5 billion euros, ranking the country third in Europe.
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In France, distance selling improved markedly in 2003 and this trend
should continue into 2004 according to the annual study released by
the Banque de France in Roubaix at the end of December. Distance selling
sales were up 3% in 2003 over 2002 mainly because of the increase
in sales in the textile-clothing sector. With a global distance selling
market of 10.5 billion euros for products and services, France
ranks third in Europe behind Germany and the UK.
In volume, distance selling was also up (2.1% in 2003 and 2.7% for
the first 10 months of 2004) largely due to the growth in Internet
sales. The CB bankcard is widely used as the payment method for these
purchases, as confirmed by TNS Sofres's survey last November: 26%
of cardholders used their card to pay for Internet purchases in 2004,
compared with 21% in 2003 and 13% in 2002. |
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