Universality
A few figures summarise the success of the CB card:
It is accepted in more than 1,150,000 local shops, 160,000 automated teller machines, 140,000 remote payments including 47% on the Internet, and 50,000 cash withdrawal machines.
This same card, depending on its functionalities, can also be used everywhere throughout the world via the partnerships that the CB system has established with international systems.
Abroad, holders of CB cards that are cobranded with an international partner system can withdraw cash from more than 2 million ATMs and can also use them at several tens of millions of merchants.
This payment universality means that CB must constantly move and closely follow new usage patterns and new technologies, or even initiate them.
Thus, the CB card has widely contributed to the development of online commerce and currently represents more than 80% of payment transactions over the Internet.