Lyf, a leading French fintech company in the field of augmented mobile payments, has received the “Paiement Wallet” certification issued by CB. Lyf Pay thus becomes the first wallet on the market to be CB-certified for in-person and remote payments.
This certification attests that the digital payment solution offered by Lyf complies with the CB system’s functional and security requirements. Lyf addresses the challenges of strengthening the security of digital payment processes driven by PSD2.
With its “Wallet Payment” certification, the Lyf Pay mobile app enables new, secure, and seamless mobile payment experiences that benefit both users and retailers. It also addresses the new challenges of digitising omnichannel shopping pathways in the retail sector.
Following a secure user registration process and bank card enrollment, the Lyf Pay mobile wallet offers optimised payment flows for various use cases: at the point of sale, with or without going through the checkout, and for online purchases (via the web or a mobile app). These payment flows incorporate the consumer’s consent and strong authentication (biometric or via PIN entry) directly within the Lyf Pay app.
Christophe Dolique, CEO of Lyf: “Receiving this approval is the culmination of more than two years of work and investment, and we are proud to be the first French wallet to receive it. Lyf is now able to offer an optimal solution that combines security, regulatory compliance, and a seamless experience for users and retailers. This is an essential asset for rolling out new shopping experiences that simplify consumers’ daily lives".
Pierre Chassigneux, Director of Development and Projects at CB
Lyf and CB will present the results of their work during a webinar organised under the auspices of Mercatel
Registration: lyf@storiesout.com
Jean-Michel Chanavas, Executive Director of Mercatel: “It’s excellent news that Lyf, our national ‘champion’ in the digital wallet space, has obtained this certification, which guarantees secure and seamless payments across customer pathways that are more diverse than ever. It demonstrates mastery of the technological aspects of payment as well as the ability to adapt to regulatory requirements — two essential elements in building the trust that all innovative payment solutions must inspire.”
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